What is Streaming 2.0? Deciphering the Agreement Between Universal Music Group and Amazon Music

Both Universal Music Group (UMG) and Amazon Music have confirmed the renewal of their licensing agreement for 2025, which promises to drive “Streaming 2.0” and set a milestone in the evolution of the music industry. This new concept aims to redefine how we consume music, emphasizing the value of music quality. What is Streaming 2.0? […]